Marketing Automation
Automatic journeys that qualify leads and hand the sales team only those ready to buy, without paying a lot for a platform that penalizes your growth.
The right lead, at the right time, for the right salesperson.
Without automation, leads go cold in the queue and sales spends time on those not yet ready to buy. With automation, each contact moves forward on its own until the moment to talk to a person.
We integrate software and strategy: we design the flows, configure the tool and connect website, email, CRM and media in a single journey.
From the designed journey to the delivered lead.
Journey design
Map of triggers, conditions and messages from first contact to sale.
Lead scoring
Scoring by profile and behavior to prioritize who is ready.
Tool configuration
RD Station, HubSpot or similar: deployment and best practices.
Integrations
Website, forms, CRM, email and media talking to each other.
Segmented nurturing
Content by funnel stage that matures the lead without manual effort.
Sales dashboard
View of funnel, source and conversion for marketing and sales.
From diagnosis to result.
- 01
Diagnosis
We understand the business, the funnel and the competition before suggesting any path.
- 02
Strategy
Priorities, goals and investment in a clear plan, presented before the contract.
- 03
Execution
A dedicated senior team executing, in cycles with predictable deliverables.
- 04
Report
Results, learnings and next steps, month by month.
Automation that sales really uses.
A beautiful flow is no use if the salesperson ignores it. We align the lead handoff rules with the sales team and adjust until the hand-off works.
Frequently asked questions
Do I need to switch tools?
Not necessarily. We evaluate what you already have; if the current tool doesn’t penalize growth and does the job, we continue with it.
Does automation work for those with few leads?
It does, and it is where it yields the most. With low volume, each lost lead weighs; automation ensures none goes cold.
How soon are the flows live?
The first essential flows (welcome, nurture, handoff to sales) usually go live in 4 to 6 weeks.
Do you create the content for the flows?
We do: emails, rich materials and pages. Or we guide your team to produce it consistently.
Let’s talk about Marketing Automation?
Fill in the form and we will get back to you to understand where you are.